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Complete observation

1. How would you respond to someone who argues that not all businesses require a website to thrive, particularly small, local operations?
2. What about those who claim that investing in a website is not a priority when budgets are tight and other marketing strategies might yield a higher return on investment?
3. Have you considered the perspective that some businesses may find social media platforms sufficient for reaching their target audience, making a dedicated website unnecessary?

 

Hands-on suggestions

What specific benefits does a website provide that other marketing strategies may not?
How can a small business assess whether a website is necessary for its success?
What budget-friendly options are available for creating and maintaining a website?

 

SEO Optimisation

Search Engine Optimization (SEO) is the process of enhancing a website’s visibility and ranking in search engine results pages (SERPs), such as Google. Here are some tips to improve your SEO:

Key Elements of SEO:
1. Keyword Research, 2. High-Quality Content, 3. Page Structure, 4. Meta Tags, 5. Internal and External Links, 6. Page Speed, 7. Responsiveness, 8. Analytics and Tracking:

 

 

 
 

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